EMC Unveils New Business Partner Program Architected for Partners to Lead Industry TransformationDate : 06 May 2014
- Designed in collaboration with
EMCpartners, the new EMC Business Partner Program unifies all EMCpartner programs under one umbrella program.
- Rewards partners who build deep and broad investments across
EMC, its federation of companies and VCE.
- Shifts focus to bring high-value solutions and services to market with partners.
- Features new, richer incentives and deeper investments in go-to-market enablement with
Cloud Service Providers and Global Alliancepartners.
- New 'Partner Only' products include the VNXe3200 array and the DD2200 system along with enhancements to the
EMCVSPEX Proven Infrastructure portfolio, including 11 configurations leveraging the new VNXe arrays as well as Data Domain systems.
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Under the BPP partners can choose the tracks that best fit their strategic objectives. The BPP tracks include:
For those partners qualified in
Simple, Predictable and Profitable
Announced today are:
- The new
EMCpartner program is designed to increase opportunities for selling EMCsolutions and services. Partners will have access to five new purpose-built solutions to drive higher value engagements across cloud, Big Data and security. EMCis also creating new Solution Centers with partners under the Business Partner Program to showcase these solutions on premises or in the cloud.
- For the first time ever,
EMCis offering qualified partners expanded access to resell and deliver an enhanced portfolio of Consulting Services that leverage industry leading methodologies, best practices, and resources. Partners will also be eligible for greater performance incentives that recognize and reward partners for excellence in service sales.
- The new Business Partner Program also features predictable, richer rebates for resell partners. Solution Provider partners will now earn rebates for selling
EMCproducts, software, and services starting at the first dollar of sales and increasing at a graduated rate as specific revenue thresholds are met. This promises a simpler, more predictable and more profitable experience for partners. The Solution Provider track also features a new, elite Platinum tier for partners that achieve expert levels of accreditation and certification in the resale, design and implementation of EMCsolutions.
Expanding the Partner Ecosystem – Deepening Go-To-Market Engagement
New Cloud Service Provider Offerings
- As market dynamics change, and cloud adoption grows,
EMChas experienced a dramatic increase in the number of Cloud Service Providers (CSPs) partners over the last year. In order to address the transition and enable new opportunities, CSPs can take advantage of new go-to-market features like Cloud Service Provider Bid Desk, an EMClead development service and Cloud Partner Connect Program, where EMCmatches resell partners with CSPs to resell, refer or white label their EMCpowered cloud offerings to create and sell private, public and hybrid cloud offerings at scale.
Partner Solution Innovation Center
EMCis also announcing the new Partner Solution Innovation Center for Global Alliancepartners. The center, located in Bangalore India, will feature subject matter experts working with Global Alliancepartners to validate and create unique, industry focused solutions featuring technology from EMC'sfederated businesses. These solutions will help meet the needs of our customers and enable the development of new market opportunities.
Industry-Leading and Integrated EMC Channel-Only Storage and Data Protection Products
With the introduction of the EMC Data Domain® DD2200 deduplication storage system,
New and Enhanced VSPEX Choices
Building on the momentum of the channel's success with VSPEX® infrastructure,
Market Industry Analyst Quote
"As part of the focus group for enhancements to
"CSC is a global leader of next-generation information technology services and solutions.
"World Wide Technology (WWT) is an award-winning systems integrator and supply chain solutions provider that delivers an innovative and proven approach to how organizations explore, evaluate, architect and implement technology. As part of
"Hundreds of thousands of customers look to Rackspace for specialized expertise and the ability to deliver best-fit hybrid cloud solutions, backed by Fanatical Support® to transform their IT. Rackspace is proud to be part of the EMC Business Partner Program, showcasing the strength and commitment we have in delivering best-of-breed EMC Powered solutions."
"The new Business Partner Program has been designed to enable the growing ecosystem of partners working with
"Trusted cloud service providers and proven systems integrators play a vital role for our customers' IT transformation to the third platform. By adding a richer engagement model, we will jointly develop solutions with our partners to ensure success with our mutual customers."
- Learn more about partnering with
- ECN: https://community.emc.com/community/partner/vspex and https://www.emc.com/auth/partnerportal.htm
- Join the #EMC and #VSPEX conversation on Twitter
- Connect with
EMCvia Twitter @EMCVSPEX, @EMCpartners, Facebook, YouTube, LinkedIn and ECN
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EMC Forward-looking Statement
This release contains "forward-looking statements" as defined under the Federal Securities Laws. Actual results could differ materially from those projected in the forward-looking statements as a result of certain risk factors, including but not limited to: (i) adverse changes in general economic or market conditions; (ii) delays or reductions in information technology spending; (iii) the relative and varying rates of product price and component cost declines and the volume and mixture of product and services revenues; (iv) competitive factors, including but not limited to pricing pressures and new product introductions; (v) component and product quality and availability; (vi) fluctuations in